Library Music: Create passive income streams
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<p>[header=The course - How does it work?]
[vimeo=https://player.vimeo.com/video/247586933]</p><p><br></p>[header=What is inside the Library Music course]<div class="row"><div class="col-md-4 mt-3" style="width: 488.656px;">[img=uploads/topics/library-single-box-left-5a8ddf7523b21.png]</div><div class="col-md-8 mt-3" style="width: 977.328px;"><p><span style="letter-spacing: 0.1px;"><br></span></p><p><span style="letter-spacing: 0.1px;">The system behind this course has been perfected over the last 9 years, ever since I started using orchestral samples.</span><br></p><p>You’ll learn specific steps and exact professional techniques, such as how to pick the right patches and mix samples.</p><p>You’ll not only know what you’re doing, but you’ll also know exactly HOW to do it. This is your practical guide.</p></div></div><p><span style="letter-spacing: 0.1px;">



</span></p><p><span style="letter-spacing: 0.1px;"><br></span></p><p>[modules]</p><p><span style="letter-spacing: 0.1px;"><br></span></p><p><span style="letter-spacing: 0.1px;">[header=Weekly live video-chats]


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<p>Every week, we’re hosting a live video-chat, where we gather to talk about orchestration, sample libraries, templates, composing techniques, etc.</p>

<p>This is a great tool that allows us to meet each other and makes the online experience more alive.</p>

<p>All chats are recorded so you can watch them later if you can’t attend the session. </p>
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<h2 style="text-align: center;"><br></h2><h2 style="text-align: center;">Lifetime updates</h2>


<p style="text-align: center;"><br></p><p style="text-align: center;">The course is constantly under development, with new content added on a steady basis. As a student, you'll get every update completely for free.</p>
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<p>[header=The course - How does it work?]
[vimeo=https://player.vimeo.com/video/247586933]</p><p><br></p>[header=What is inside the Library Music course]<div class="row"><div class="col-md-4 mt-3" style="width: 488.656px;">[img=uploads/topics/library-single-box-left-5a8ddf7523b21.png]</div><div class="col-md-8 mt-3" style="width: 977.328px;"><p><span style="letter-spacing: 0.1px;"><br></span></p><p><span style="letter-spacing: 0.1px;">The system behind this course has been perfected over the last 9 years, ever since I started using orchestral samples.</span><br></p><p>You’ll learn specific steps and exact professional techniques, such as how to pick the right patches and mix samples.</p><p>You’ll not only know what you’re doing, but you’ll also know exactly HOW to do it. This is your practical guide.</p></div></div><p><span style="letter-spacing: 0.1px;">



</span></p><p><span style="letter-spacing: 0.1px;"><br></span></p><p>[modules]</p><p><span style="letter-spacing: 0.1px;"><br></span></p><p><span style="letter-spacing: 0.1px;">[header=Weekly live video-chats]


</span></p><p></p><div class="row">



<div class="col-md-7 mt-3">
<p>Every week, we’re hosting a live video-chat, where we gather to talk about orchestration, sample libraries, templates, composing techniques, etc.</p>

<p>This is a great tool that allows us to meet each other and makes the online experience more alive.</p>

<p>All chats are recorded so you can watch them later if you can’t attend the session. </p>
</div>



<div class="col-md-5 mt-3">
[img=uploads/topics/live-video-chats2-5a8cbcfc44510.png]
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<h2 style="text-align: center;"><br></h2><h2 style="text-align: center;">Lifetime updates</h2>


<p style="text-align: center;"><br></p><p style="text-align: center;">The course is constantly under development, with new content added on a steady basis. As a student, you'll get every update completely for free.</p>
</div>


</div>


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		'content' => '<h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">This is one of the hardest questions to answer. The most important point to make is that <b>generating income</b> from Library music is a <b>marathon</b>, not a sprint. There are also multiple factors at play, including <b>how many</b> tracks you have, the <b>quality</b> of these tracks together with <b>which libraries</b> you are with. A quick glance at the top selling authors on Audio Jungle show that some are achieving 1000+ sales a month - that translates to $10,000+ a month!&nbsp;</h4><p style="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><br></p><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">During my first 3 months on Audio Jungle, I had around <b>15 exclusive</b> tracks and achieved an average income of around <b>$400 a month</b>. &nbsp;Whilst this wasn't enough to sustain my living costs, &nbsp;it did give me the confidence and inspiration to keep writing new and better tracks in order to increase this.&nbsp;</h4><h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><br></h3><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">I keep very detailed month by month sales data in a spreadsheet, detailing how much income is generated from each library, whether it is exclusive or non exclusive. <b>Income can vary month to month</b> so I find it useful to also keep an average income per track per library as well. This shows me how each library is performing and which library I need to focus my attention in order to get the maximum sales income. &nbsp;</h4><h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><br></h3><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">As well as <b>generating passive income</b> from your tracks spread across multiple libraries, I would also recommend trying to get into some more <b>higher end</b> exclusive libraries, where some offer <b>buyout fees</b>. I have found this approach gives the best of both worlds - additional income in the form of buyout fees, in addition to the regular passive income from licensing fees. It is a great feeling when a sale comes in from a track that I composed four or five years ago!</h4><h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><br></h3><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">As mentioned elsewhere in the course, from my own personal experience, almost all of my income from library music has been from <b>licence sales</b> or <b>buyout fees</b> and not performance royalties, generated through television broadcasts.&nbsp;</h4><h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><br></h3><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">At the other end of the spectrum are <b>Movie Trailer licensing fees</b>. Again these can vary wildly, but for a normal movie with an average marketing campaign, it is not uncommon to expect anywhere from <b>$3000 to $20,000</b> per license. Again the common license fee split would be 50/50 between the composer and publisher. Also a trailer may not license your whole track, but use say a 20 second segment for a tv spot.&nbsp;<br>A trailer music licensing deal can get extremely lucrative when a trailer production company would ask for a period of exclusivity for a track - that is only that particular movie can use their chosen track for a specific period of time. In these cases it is not unknown for the license fees to be in the order of between <b>$15,000-$30,000</b> per license. The quality of cues in these high end libraries is of course extremely high and it can take years of constant writing and developing for these to come to financial fruition.&nbsp;</h4><div><br></div>',
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<p>[header=The course - How does it work?]
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</span></p><p><span style="letter-spacing: 0.1px;"><br></span></p><p>[modules]</p><p><span style="letter-spacing: 0.1px;"><br></span></p><p><span style="letter-spacing: 0.1px;">[header=Weekly live video-chats]


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<p>All chats are recorded so you can watch them later if you can’t attend the session. </p>
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<div class="col-md-5 mt-3">
[img=uploads/topics/live-video-chats2-5a8cbcfc44510.png]
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<p><br></p><p><span style="letter-spacing: 0.1px;">[header=Meet your instructor] [instructor]</span></p>





<div class="row">


<div class="col-md-7 mt-3">
[img=uploads/topics/macbook-mockup2-1-5a8cdbf730c3e.png]
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<h2 style="text-align: center;"><br></h2><h2 style="text-align: center;">Lifetime updates</h2>


<p style="text-align: center;"><br></p><p style="text-align: center;">The course is constantly under development, with new content added on a steady basis. As a student, you'll get every update completely for free.</p>
</div>


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<p>[header=The course - How does it work?]
[vimeo=https://player.vimeo.com/video/247586933]</p><p><br></p>[header=What is inside the Library Music course]<div class="row"><div class="col-md-4 mt-3" style="width: 488.656px;">[img=uploads/topics/library-single-box-left-5a8ddf7523b21.png]</div><div class="col-md-8 mt-3" style="width: 977.328px;"><p><span style="letter-spacing: 0.1px;"><br></span></p><p><span style="letter-spacing: 0.1px;">The system behind this course has been perfected over the last 9 years, ever since I started using orchestral samples.</span><br></p><p>You’ll learn specific steps and exact professional techniques, such as how to pick the right patches and mix samples.</p><p>You’ll not only know what you’re doing, but you’ll also know exactly HOW to do it. This is your practical guide.</p></div></div><p><span style="letter-spacing: 0.1px;">



</span></p><p><span style="letter-spacing: 0.1px;"><br></span></p><p>[modules]</p><p><span style="letter-spacing: 0.1px;"><br></span></p><p><span style="letter-spacing: 0.1px;">[header=Weekly live video-chats]


</span></p><p></p><div class="row">



<div class="col-md-7 mt-3">
<p>Every week, we’re hosting a live video-chat, where we gather to talk about orchestration, sample libraries, templates, composing techniques, etc.</p>

<p>This is a great tool that allows us to meet each other and makes the online experience more alive.</p>

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<div class="col-md-5 mt-3">
[img=uploads/topics/live-video-chats2-5a8cbcfc44510.png]
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</div>

<p><br></p><p><span style="letter-spacing: 0.1px;">[header=Meet your instructor] [instructor]</span></p>





<div class="row">


<div class="col-md-7 mt-3">
[img=uploads/topics/macbook-mockup2-1-5a8cdbf730c3e.png]
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<h2 style="text-align: center;"><br></h2><h2 style="text-align: center;">Lifetime updates</h2>


<p style="text-align: center;"><br></p><p style="text-align: center;">The course is constantly under development, with new content added on a steady basis. As a student, you'll get every update completely for free.</p>
</div>


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	'content' => '<h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">This is one of the hardest questions to answer. The most important point to make is that <b>generating income</b> from Library music is a <b>marathon</b>, not a sprint. There are also multiple factors at play, including <b>how many</b> tracks you have, the <b>quality</b> of these tracks together with <b>which libraries</b> you are with. A quick glance at the top selling authors on Audio Jungle show that some are achieving 1000+ sales a month - that translates to $10,000+ a month!&nbsp;</h4><p style="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><br></p><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">During my first 3 months on Audio Jungle, I had around <b>15 exclusive</b> tracks and achieved an average income of around <b>$400 a month</b>. &nbsp;Whilst this wasn't enough to sustain my living costs, &nbsp;it did give me the confidence and inspiration to keep writing new and better tracks in order to increase this.&nbsp;</h4><h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><br></h3><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">I keep very detailed month by month sales data in a spreadsheet, detailing how much income is generated from each library, whether it is exclusive or non exclusive. <b>Income can vary month to month</b> so I find it useful to also keep an average income per track per library as well. This shows me how each library is performing and which library I need to focus my attention in order to get the maximum sales income. &nbsp;</h4><h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><br></h3><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">As well as <b>generating passive income</b> from your tracks spread across multiple libraries, I would also recommend trying to get into some more <b>higher end</b> exclusive libraries, where some offer <b>buyout fees</b>. I have found this approach gives the best of both worlds - additional income in the form of buyout fees, in addition to the regular passive income from licensing fees. It is a great feeling when a sale comes in from a track that I composed four or five years ago!</h4><h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><br></h3><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">As mentioned elsewhere in the course, from my own personal experience, almost all of my income from library music has been from <b>licence sales</b> or <b>buyout fees</b> and not performance royalties, generated through television broadcasts.&nbsp;</h4><h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><br></h3><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">At the other end of the spectrum are <b>Movie Trailer licensing fees</b>. Again these can vary wildly, but for a normal movie with an average marketing campaign, it is not uncommon to expect anywhere from <b>$3000 to $20,000</b> per license. Again the common license fee split would be 50/50 between the composer and publisher. Also a trailer may not license your whole track, but use say a 20 second segment for a tv spot.&nbsp;<br>A trailer music licensing deal can get extremely lucrative when a trailer production company would ask for a period of exclusivity for a track - that is only that particular movie can use their chosen track for a specific period of time. In these cases it is not unknown for the license fees to be in the order of between <b>$15,000-$30,000</b> per license. The quality of cues in these high end libraries is of course extremely high and it can take years of constant writing and developing for these to come to financial fruition.&nbsp;</h4><div><br></div>',
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		'content' => '<h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><b>Pros of Non Exclusive Publishing</b></h3><h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><b><br></b></h3><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><b>Larger potential audience reach.</b> With your music in multiple libraries you are increasing the exposure of your music.&nbsp;</h4><h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><br></h3><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><b>Commercial Freedom.</b> You are still in control of the rights to your music so you can do with it what you wish. Want to sell on iTunes or bandcamp? No problem. Want to include an existing piece of yours into a film score you are writing? No problem. &nbsp;</h4><p style="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><br></p><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><b>Multiple revenue sources. </b>It can be beneficial to have your music split across multiple libraries so that you don't fall into the trap of having all your 'eggs in one basket'. If you are just with one exclusive, this could lead to financial insecurity in the future.&nbsp;</h4><p style="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><br></p><p style="line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;"><br></p><h3 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><br></h3><h3 style="line-height: 1.38; color: rgb(0, 0, 0); margin-top: 0pt; margin-bottom: 0pt;"><b>Cons of Non Exclusive Publishing</b></h3><h3 style="line-height: 1.38; color: rgb(0, 0, 0); margin-top: 0pt; margin-bottom: 0pt;"><b><br></b></h3><h4 style="line-height: 1.38; color: rgb(0, 0, 0); margin-top: 0pt; margin-bottom: 0pt;"><b>More Work - </b>It can take a lot of work to upload each track to various sites. Every publisher has different upload requirements with some requiring you to add your own audio watermarks etc. For each library you add a track to, you are multiplying the administrative aspect.</h4><p style="line-height: 1.38; color: rgb(0, 0, 0); margin-top: 0pt; margin-bottom: 0pt;"><br></p><h4 style="line-height: 1.38; color: rgb(0, 0, 0); margin-top: 0pt; margin-bottom: 0pt;"><b>Smaller Sales Percentage - </b>Often sites such as Audio Jungle will offer a smaller percentage of the sale to the composer.&nbsp;</h4><p style="line-height: 1.38; color: rgb(0, 0, 0); margin-top: 0pt; margin-bottom: 0pt;"><br></p><h4 style="line-height: 1.38; color: rgb(0, 0, 0); margin-top: 0pt; margin-bottom: 0pt;"><b>Broadcaster Administrative issues</b>. Various digital technologies have recently been developed which can identify a track in order to benefit royalty collection from Broadcasters. A non exclusive track in multiple libraries could potentially cause legal complexities among broadcasters/publishers in the future.&nbsp;<b>&nbsp;</b>For this reason, some broadcasters/production companies are choosing to avoid music from non-exclusive publishers and instead focus on exclusive.&nbsp;</h4><p style="line-height: 1.38; color: rgb(0, 0, 0); margin-top: 0pt; margin-bottom: 0pt;">&nbsp;</p><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><br></h4><h4 style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;">I would recommend working with both exclusive and non exclusive libraries at the beginning. Upload your music to multiple non exclusives and see which bring in the most income, whilst also having some tracks with a few exclusives. You will quickly see which libraries are generating more sales and so which to concentrate on in the future.&nbsp;<br></h4><div><br></div>',
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		'content' => '<h3><b>Sources of Revenue</b></h3><p><b>Royalty Free Libraries</b>.&nbsp;On sites such as Audio Jungle or Pond5, when a customer buys a track, you gain the relevant percentage e.g. 50% of the total price of the track.&nbsp; This is then paid to you, the composer,&nbsp; monthly.&nbsp; Month to month income can sometimes be inconsistent, so I always work out a yearly average.&nbsp;</p><p><span style="color: rgb(51, 51, 51); font-size: 14px; letter-spacing: normal;">[img=/uploads/topics/audio-jungle-earnings2-59ce8a46452af.jpg]</span><br></p><p><b style="letter-spacing: 0.1px;">Buyout Fees</b><span style="letter-spacing: 0.1px;"> - Some exclusive libraries will offer you a buyout fee in return for the complete rights of the track. This means that once they have paid you for those tracks, you lose control over them. In essence they are not yours anymore. For the Royalty free libraries this can range from between $300-$1000 per track. This is normally paid as a lump sum once you have delivered 5 or 10 approved pieces.&nbsp;</span><br></p><p><b>Synchronisation and Mechanical Fees</b> - If you have music with a higher end General Production library such as Universal or EMI, when a video producer or editor wants to use your music in a production, they will pay a license or sync fee to use your music. Depending on your deal this fee is then split between you and the publisher.&nbsp; In the UK, it is normal for these synchronisation or mechanical royalties to be paid twice yearly through the MCPS Collection Society.&nbsp;</p><p><b>Performance Royalties</b> -&nbsp; These are generated if your music is broadcast on television. Performance Royalties can be lucrative, especially if you have music published with one of the top end libraries such as Extreme Music.&nbsp; International royalties in particular can take up to three years to filter though the various collecting agencies,&nbsp; so don't count on receiving substantial royalties in the short term. You must also note that royalty income will be very slim from the tracks which are hosted on 'Royalty Free' sites such as Audio Jungle or Pond5.&nbsp;</p><p><br></p><p>&nbsp;</p>',
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